The new App, YouGov profiles, shows you information about what artist fan bases generally look like.
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Your Average Kanye West, Beyoncé And Nicki Minaj Fan Is Nothing Like You Would Expect

3. The new App, YouGov profiles, shows you information about what artist fan bases generally look like.
Drake fans shop at Topshop and on ASOS, go to Cineworld, drink Coke and eat at Nandos. Sound familiar? Picture: yougov.co.uk/profiler#