In 2011, Dre said he wanted Beats to be "second to Apple."
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Dr Dre facts: 52 things you forgot about Dre
12. In 2011, Dre said he wanted Beats to be "second to Apple."
"We’re gonna keep new and exciting products coming" he told Fader. "We’re trying to eventually be second to Apple. And I don’t think that’s a bad position." Three years later, Beats was bought by Apple.