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Most hip-hop artists don't make their millions through record sales or world tours, but through the big money business deals that come as a result of their entrepreneurial endeavours. These are some of the biggest the industry have ever seen.
A lot of the big money deals are made outside of the music industry, through clothing lines, headphones and drink brands for example. But there is still money to be made in music. In '98 Birdman, co-founder of Cash Money, signed a $30 million pressing and distribution with $3 million advance contract with Universal. The deal gave cash money 85% of its royalties, 50% of its publishing and ownership of all masters.
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