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From watching Tupac film 'California Love' aged eight to having a conversation with him on 'To Pimp a Butterfly'
His friend, Dave Free, now TDE’s co-president, sneakily played Kendrick’s mixtape to TDE founder Anthony Tiffith while pretending to fix his PC. Tiffith asked Kendrick to come to audition and he freestyled for hours for Tiffith who was impressed but remained pokerfaced.
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